78
Fashion Jobs
ADIDAS
Customer Fulfillment Senior Manager, See
Permanent · ATHENS
BEIERSDORF
Sales Representative North Greece (Based in Thessaloniki)
Permanent · ATHENS
FOOT LOCKER
Συνεργάτης Πωλήσεων
Permanent · THESSALONIKI
L'OREAL GROUP
Senior Product Manager Maybelline – Consumer Products Division
Permanent · NEA IONIA
CLINIQUE
Consumer Marketing Manager, Clinique
Permanent · ATHENS
LA MER
Consumer Marketing Executive, LA Mer
Permanent · ATHENS
TOM FORD
Consumer Marketing Manager Tom Ford
Permanent · ATHENS
L'OREAL GROUP
Beauty Advisor
Permanent · THESSALONIKI
L'OREAL GROUP
Nyx pm Beauty Advisor (Attiki)
Permanent · ATHENS
H&M
Σύμβουλος Πωλήσεων - Μερική Απασχόληση
Permanent · CHALANDRI
ESTÉE LAUDER COMPANIES
Fixed Assets & Decorations Supervisor
Permanent · ATHENS
SEPHORA
Accounting
Permanent · ATHENS
SEPHORA
Category Specialist
Permanent · ATHENS
H&M
Σύμβουλος Πωλήσεων (Mare West) - Μερική Απασχόληση
Permanent ·
H&M
Σύμβουλος Πωλήσεων - Μερική Απασχόληση
Permanent · PIRAEUS
H&M
Hiring Day Chania - Sales Advisors
Permanent · CHANIA
MAD LORDS
Sales Assistant Scorpios Mykonos
Fixed-term · MYKONOS
FOOT LOCKER
Συνεργάτης Πωλήσεων
Permanent · MAROUSI
FOOT LOCKER
Συνεργάτης Πωλήσεων
Permanent · ATHENS
H&M
Σύμβουλος Πωλήσεων (Metro Mall) - Μερική Απασχόληση
Permanent · AGIOS DIMITRIOS
H&M
Σύμβουλος Πωλήσεων - Μερική Απασχόληση
Permanent · KALAMATA
H&M
Σύμβουλος Πωλήσεων - Μερική Απασχόληση
Permanent · NEA IONIA
By
Reuters
Published
Aug 7, 2019
Reading time
2 minutes
Download
Download the article
Print
Text size

Victoria's Secret hires first transgender model after criticism

By
Reuters
Published
Aug 7, 2019

Victoria’s Secret has hired Valentina Sampaio as its first transgender model, her agent said on Tuesday, as the struggling lingerie brand seeks to modernize its image.

Valentina Sampaio - Instagram/Valentina Sampaio




Daniel Robson at Premier Model Management in London, confirmed the Brazilian model had signed a contract with Victoria’s Secret, but declined to comment further.

Sampaio posted a backstage Instagram photo of herself in a white dressing gown on a shoot this week, with the hashtags #diversity and #new #vspink #campaign, referring to Pink, the brand launched in 2002 aimed at younger women.

Victoria’s Secret, famed for the jewel-encrusted bras and dazzling “angel” wings worn by supermodels at its annual fashion show, is battling falling sales as more women shift to cheaper bralettes and sports bras.

The high-profile lingerie retailer is rethinking its annual fashion show, after criticism that it is sexist and out of touch as network television viewing figures have slumped.
Victoria’s Secret and L Brands did not respond to requests for comment on Sampaio’s contract.

The decision to use a transgender model follows a backlash against comments by marketing chief of parent company L Brands, Ed Razek, in Vogue last year, when he said he would not use trans or plus-size models “because the show is a fantasy”.

Razek announced his retirement this week in an undated email to staff, seen by the Thomson Reuters Foundation.

“There are few with Ed’s passion and talent in this industry,” L Brands’ chief executive Les Wexner said in an accompanying note.

“But I have faith in our incredible teams, talent and product, and I look forward to the future as we grow and change.”

Sampaio, who has appeared on magazine covers including Vogue Paris, Vogue Brasil and Elle Mexico, is one of a growing number of high-profile trans models, amid pressure for the fashion industry to become more diverse and inclusive.

Razek apologized on Twitter last year for his “insensitive” comment on trans models, saying, “We’ve had transgender models come to castings ... And like many others, they didn’t make it.”

“I admire and respect their journey to embrace who they really are,” said a statement on Victoria’s Secret’s account.

© Thomson Reuters 2024 All rights reserved.