90
Fashion Jobs
FOOT LOCKER
Συνεργάτης Πωλήσεων
Permanent · THESSALONIKI
FOOT LOCKER
Συνεργάτης Πωλήσεων
Permanent · MAROUSI
FOOT LOCKER
Συνεργάτης Πωλήσεων
Permanent · ATHENS
BEIERSDORF
Brand Manager in Marketing
Permanent · ATHENS
L'OREAL GROUP
Demand & Supply Planner
Permanent · NEA IONIA
L'OREAL GROUP
E-Commerce Manager, l’Oréal Dermatological Beauty Division
Permanent · NEA IONIA
L'OREAL GROUP
Financial Controller - l’Oréal Dermatological Beauty Division
Permanent · NEA IONIA
L'OREAL GROUP
Key Account Supply Chain Manager
Permanent · NEA IONIA
L'OREAL GROUP
Social & Advocacy Manager – Consumer Products Division
Permanent · NEA IONIA
PROCTER&GAMBLE
Warehousing Purchasing Junior Manager
Permanent · ATHENS
SAINT LAURENT
Saint Laurent Client Advisor
Fixed-term · ATHENS
LOVISA
Part Time Team Member | Qld | Indooroopilly
Permanent · ATHENS
H&M
Σύμβουλος Πωλήσεων - Μερική Απασχόληση
Permanent · AGIA PARASKEVI
H&M
Σύμβουλος Πωλήσεων (The Mall) - Μερική Απασχόληση
Permanent · MAROUSI
GUESS
Sales Advisor (Greece)
Permanent · ATHENS
PANDORA
E-Commerce Customer Service Assistant
Permanent · ATHENS
H&M
Σύμβουλος Πωλήσεων - Μερική Απασχόληση
Permanent · ATHENS
HERMES
Sales Associate Temporary - Athens Boutique
Fixed-term · ATHENS
CHRISTIAN DIOR COUTURE
Femme Department Manager - Astir
Permanent · ATHENS
MASSIMO DUTTI
Βοηθοσ Υπευθυνου | Massimo Dutti Θεσσαλονικη
Permanent · THESSALONIKI
PROCTER & GAMBLE
HR Administrator
Permanent · ATHENS
LOUIS VUITTON MALLETIER
Stock Supervisor (Astir)
Permanent · ATHENS
Published
Jul 15, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

Ralph Lauren debuts new personal cooling technology in Team USA uniform

Published
Jul 15, 2021

Iconic American fashion brand Ralph Lauren has unveiled the uniform set to be worn by Team USA’s flag bearer during the Tokyo Olympic and Paralympic opening ceremonies. The outfit features the company’s new RL Cooling Technology, an integrated self-regulating temperature cooling device intended to help the wearer deal with the Japanese capital’s notoriously humid summer heat.


The flag bearer jacket with integrate RL Cooling technology - Photo: Ralph Lauren

 
The RL Cooling system is integrated into the white jacket that will be worn by Team USA’s flag bearer. Located at the back of the neck, the battery-powered device disperses heat from the wearer’s skin in order to optimize temperature and create a long-lasting cooling sensation.
 
The technology, which was developed especially for Team USA, builds on Ralph Lauren’s previous exploration of personal thermal management. The brand’s research into this area began with its production of the Ralph Lauren Heated Jacket at the Winter Olympics in PyeongChang in 2018.

In a release published on Wednesday, the company said that its interest in this field ties in with its wider sustainability initiatives, pointing out that research conducted by the United States Department of Energy suggests that personal thermal management could have the potential to reduce consumers’ reliance on energy-intensive cooling devices, such as HVAC systems.
 
“Through the Olympic and Paralympic Games, Ralph Lauren celebrates America’s pioneering spirit and tradition, while embracing modernity and innovation – and it is with that ethos in mind that we approached the development of the RL Cooling technology,” said Ralph Lauren’s chief branding and innovation officer, David Lauren in the release. “Recognizing Tokyo’s summer heat, we sought to develop a solution for Team USA that fuses fashion and function—allowing them to look and feel their best on one of the world’s biggest stages.”
 

Olympic fencer Daryl Homer wears the Ralph Lauren opening ceremony uniform - Photo: Ralph Lauren


Only the flag bearer will wear the white jacket for the opening ceremony in Tokyo on Friday, July 23. The full parade uniform designed by Ralph Lauren for the other members of Team USA includes a navy blazer made from U.S.-grown wool, a striped t-shirt, a printed scarf, a striped belt produced using recycled plastic water bottles, a slim denim pant, shoes and – in light of the ongoing pandemic – a mask made from U.S.-grown cotton.
 
The entire Ralph Lauren 2020 Team USA Collection can be purchased online, on the Ralph Lauren and Team USA e-commerce platforms, as well as in select Ralph Lauren brick-and-mortar locations and department stores.

Copyright © 2024 FashionNetwork.com All rights reserved.