Marks & Spencer unveils new Britain's Leading Ladies campaign

By

Jean-Paul Leroy

Published
Mar 31, 2014

Marks & Spencer is currently launching a new “Britain's Leading Ladies” campaign with a who's-who cast of British stars: actress and screenwriter Emma Thompson, singer Annie Lennox, author, songwriter and singer Rita Ora, supermodel Alex Wek, designer Lulu Kennedy, chef and writer Rachel Khoo, engineer Roma Agrawal engineer and activist Baroness Lawrence of Clarendon.

Photographer Annie Leibovitz captured the troupe in four scenes, dubbed 90'S Luxe, Pretty Things, Pretty Pastels and Worldwide.

The campaign will run in magazines, online and on billboards, both in Britain and in the retailer's international flagship in the Netherlands, France, Greece, Hong Kong, China, India, Hungary, Russia, Turkey and Singapore.