Uniqlo said customer demand has led it to begin taking earlier-than-expected advance orders for the game wear that Roger Federer wore at Wimbledon as its new deal with the tennis champ starts to pay off.
The brand activation will see Vans host a warehouse-style structure featuring a live music stage, bar, vintage photo booth and workshop space with screen printing hosted by British skate company Lovenskate.
The World Cup final on Sunday will not only be an all-European affair but an all-Nike match. For the first time in its history, the American sportswear manufacturer will be providing the kit for the two finalists.
Nike has launched its newest omnichannel concept Nike Live, bringing together digital and brick-and-mortar retail in a 4,500-square-foot cross-category store called Nike by Melrose, on Melrose in the heart of West LA.
As the bankrupt Rockport tries to push a private sale through to save itself from further damage, former owner Adidas is trying to prevent proceedings, telling the court it stands to lose $54M if Rockport sells.
Ybrands has released a new study ranking the most trustworthy brands according to consumers aged 13-36. While Dove took the top spot across all product categories, Nike reigned supreme among fashion brands.
The Japanese brand has signed an agreement with the International Paralympic Committee to become its official supplier until the end of 2020 in a major deal that will position it as a leader in the para sports arena.