Russian Inventive Retail Group working on launching a chain of athletic sports gear

By

Sarah Ahssen

Published
Oct 6, 2014

Russian Inventive Retail Group which manages Apple and Nike stores in Russia, is planning on launching a chain of multi-brand sports gear stores named Street Beat, reports Sporting Goods Intelligence.

According to the Sporting Goods Intelligence newsletter for professionals, 50 stores – with surface areas ranging between 150 and 200 square metres - should thus be opening their doors in cities with at least a million inhabitants.

For this launch, Inventive Retail Group anticipates an investment of 7 million dollars (5.5 million euros).